Growth that holds
even when it gets tough
Sunnerot helps small- to mid-size companies and startups grow and build cultures that last through strategic marketing, brand building, and operational leadership that deliver real impact.
Engagements that
actually change things
Every engagement is unique. The approach is shaped by your organisation, your goals and the context you operate in, not by a standard template.
Interim Executive
An experienced force that steps in immediately, during leadership vacancies, restructurings or rapid growth. Operational responsibility from day one, with no learning curve and no middle layers.
Process Leadership
Change often stalls in the gap between decision and action. Sunnerot holds the whole together, from design to execution, ensuring the change actually lands.
Strategic Advisory
Strategy is about choosing. Sunnerot helps management teams sharpen their view of reality, identify their blind spots and make well-grounded decisions with concrete action plans that can actually be executed.
Executive Coaching
Confidential, direct and results-oriented coaching for leaders who want to become sharper, in decision-making, communication and the ability to lead when things are unclear. Individual or team.
The experience to see the whole picture.
The directness to say it out loud.
Sunnerot is Pelle Sunnerot, a senior consultant with over 20 years of experience driving growth in organisations of all kinds. From advertising agencies and industrial companies to tech startups, gaming and international product launches.
The background is broad, but the core is consistent; to increase. Regardless of whether it is revenue, awareness, market presence or organisational capability. This has happened from the management team level and from the desk, in Sweden and internationally, in Swedish and in English.
What sets Sunnerot apart from most consultants is the combination of strategic perspective and operational presence, and the conviction that an engagement is not complete until the change has actually happened.
Structured.
Pragmatic. Human.
Diagnostics & Insight
Every engagement begins with understanding reality, not the presented version, but the actual one. Current state, blocking factors and what truly drives performance are mapped before anything else is decided.
Strategy & Design
From the insights, a plan is formulated that is ambitious and executable at the same time. Clear priorities, success metrics and decision paths, anchored with those who will have to live with them.
Activation & Execution
Sunnerot steps into the organisation and drives execution from the inside. Not as a distant adviser, but as an active partner with clear ownership and operational accountability for the results.
Embedding & Sustainability
An engagement is not complete when the report is delivered. It is complete when the change lives in the organisation. Knowledge transfer, leadership strengthening and clear processes are always part of the delivery.
Ready to take the next step?
Sunnerot offers a complimentary initial conversation, without obligation.
Thoughts from the field
Answers to the
most common questions
An interim consultant is the right choice when there is an urgent need for experienced leadership; during a leadership vacancy, reorganization, rapid growth, or a strategic project requiring operational responsibility from day one. It is an alternative to a lengthy recruitment process when time and results are critical.
Fees are always assignment-based and set according to the scope, timeline, and complexity of the engagement. An initial conversation is always free and without obligation, reach out and we will discuss what fits your situation.
Project management focuses on delivering a defined outcome within time and budget. Process management is about facilitating change, engaging the organisation, building commitment, and ensuring that the change actually lands and sticks. Sunnerot works across the full chain from strategy to execution.
It varies considerably depending on the nature of the assignment. A focused strategy workshop can be completed in half a day. A more comprehensive piece of work covering market strategy, positioning, and an action plan typically takes 4–8 weeks. Interim assignments often run 3–12 months.
No, Sunnerot operates globally, handling international assignments mostly remotely, depending on what the assignment requires.
Let us start
a conversation
Tell us about your challenge. Sunnerot will get back to you within a few days with an initial assessment and a suggestion for how to move forward - without obligation.